every brand has a story. welcome to ours!
how it all started
during COVID, our hands were cracked and irritated from sanitising. so, I made a simple, natural soap using an old recipe I had to help my family and neighbours, and suddenly, my little kitchen project became mojsoap
baby steps
we were making tiny batches every few days and sold a couple hundred a month mainly at bazaars and our website. soon, new names popped up in our orders, and we realised mojsoap was reaching beyond our circle.
the big jump
our small project grew faster than we ever imagined, and we began attracting corporate deals and giveaways. this was the year mojsoap found a home at the Grand Egyptian Museum: a dream come true!
a new factory
we moved to a bigger space to keep up with demand, and it was a much needed move. this is when it really hit us, our family business became loved by hundreds of thousands.
100% natural
scented with essential oils
cold-process
milk-based
it's not just soap. it's where nature and luxury meet
your skin deserves the simplest, highest-quality ingredients rooted in nature, not synthetics. it doesn’t need a 10-step routine, just honest, simple love with mojsoap
100% natural luxury in every ingredient, crafted entirely by us in-house
true luxury begins long before the soap is made. mojsoap delivers a level of quality no mass-made product can touch. it isn’t just another option on the shelf, it’s a simple ritual you won’t find anywhere else
the mojsoap family
Arwa Yousef
deputy general manager
executive chemist • r&d head
the heart behind mojsoap. with over 20 years of chemistry experience, she crafts each mojsoap with intention and care, guided by the belief that real luxury comes from nature's simplicity.
Aya Yousef
executive director
operations • administration
After years in the corporate world of economics, Aya left her career to join the business, bringing her expertise and attention to detail to every part of its operations.
Malak Elwy
executive director
business • marketing
with a background in sustainable architecture, Malak found a deeper passion in growing mojsoap sustainably alongside her family, shaping the brand’s conscious aesthetic and celebrating nature's beauty in simplicity.